{"id":359,"date":"2014-02-08T20:01:51","date_gmt":"2014-02-08T18:01:51","guid":{"rendered":"http:\/\/www.handboekonlineconversie.nl\/ecommerce\/optimalisatie\/conversie\/?p=359"},"modified":"2021-01-20T17:27:42","modified_gmt":"2021-01-20T15:27:42","slug":"hoofdstuk-4-406-het-verhaal-van-lego-storytelling-conversie-online","status":"publish","type":"post","link":"https:\/\/www.handboekonlineconversie.nl\/ecommerce\/optimalisatie\/conversie\/?p=359","title":{"rendered":"Hoofdstuk 4 #406 Het verhaal van LEGO #storytelling #conversie #online"},"content":{"rendered":"<p><a href=\"http:\/\/www.handboekonlineconversie.nl\/ecommerce\/optimalisatie\/conversie\/wp-content\/uploads\/2014\/06\/h4hoccc.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-360\" src=\"http:\/\/www.handboekonlineconversie.nl\/ecommerce\/optimalisatie\/conversie\/wp-content\/uploads\/2014\/06\/h4hoccc.jpg\" alt=\"h4hoccc\" width=\"642\" height=\"341\" srcset=\"https:\/\/www.handboekonlineconversie.nl\/ecommerce\/optimalisatie\/conversie\/wp-content\/uploads\/2014\/06\/h4hoccc.jpg 642w, https:\/\/www.handboekonlineconversie.nl\/ecommerce\/optimalisatie\/conversie\/wp-content\/uploads\/2014\/06\/h4hoccc-300x159.jpg 300w\" sizes=\"auto, (max-width: 642px) 100vw, 642px\" \/><\/a><\/p>\n<p>Het verhaal van LEGO. Deze producent bestaat al meer dan 80 jaar en gebruikt heel succesvol middelen van storytelling.<\/p>\n<p><iframe loading=\"lazy\" title=\"The LEGO\u00ae Story\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/NdDU_BBJW9Y?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Het verhaal van LEGO. Deze producent bestaat al meer dan 80 jaar en gebruikt heel succesvol middelen van storytelling.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"video","meta":{"footnotes":""},"categories":[24,31],"tags":[147,7,69,16,262,8,264,255,263,261,148,265,206],"class_list":["post-359","post","type-post","status-publish","format-video","hentry","category-hoofdstuk-4","category-video","tag-147","tag-boek","tag-boeken","tag-conversie","tag-convert","tag-hoc","tag-klantreis","tag-online","tag-online-digital","tag-patrick-petersen","tag-storytelling","tag-van-duuren","tag-video","post_format-post-format-video"],"_links":{"self":[{"href":"https:\/\/www.handboekonlineconversie.nl\/ecommerce\/optimalisatie\/conversie\/index.php?rest_route=\/wp\/v2\/posts\/359","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.handboekonlineconversie.nl\/ecommerce\/optimalisatie\/conversie\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.handboekonlineconversie.nl\/ecommerce\/optimalisatie\/conversie\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.handboekonlineconversie.nl\/ecommerce\/optimalisatie\/conversie\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.handboekonlineconversie.nl\/ecommerce\/optimalisatie\/conversie\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=359"}],"version-history":[{"count":1,"href":"https:\/\/www.handboekonlineconversie.nl\/ecommerce\/optimalisatie\/conversie\/index.php?rest_route=\/wp\/v2\/posts\/359\/revisions"}],"predecessor-version":[{"id":361,"href":"https:\/\/www.handboekonlineconversie.nl\/ecommerce\/optimalisatie\/conversie\/index.php?rest_route=\/wp\/v2\/posts\/359\/revisions\/361"}],"wp:attachment":[{"href":"https:\/\/www.handboekonlineconversie.nl\/ecommerce\/optimalisatie\/conversie\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=359"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.handboekonlineconversie.nl\/ecommerce\/optimalisatie\/conversie\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=359"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.handboekonlineconversie.nl\/ecommerce\/optimalisatie\/conversie\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=359"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}