[Presentatie] ‘Story over storytelling.. en conversie’ – Patrick Petersen #multichannel14 #mc14 #handout

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Op woensdag 23 april 2014 sprak Patrick Petersen tijdens #multichannel14 Рin een overvolle Beeckestijn Business zaal Рover Storytelling & Conversie. Multichannel vond plaats in de Jaarbeurs te Utrecht.

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Bekijk hier de handout:


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Hoofdstuk 3 #306 De introductie van Google Shopping #uitleg #video #HOC #conversie

306googleshoppingVideo met introductie van Google Shopping. Wat is het? Wat kun je met Google Shopping?

“Earn how Google is making shopping easier on the web through Google Shopping – a shopping experience that helps consumers find exactly what they’re looking for.”

 

http://youtu.be/wyh7K_LHt_Q

 

 

 

Hoofdstuk 2 #208 Uitleg Apple’s iBeacons #local #apple #conversie #2212

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“iBeacon is a technology Apple introduced at the WWDC event this summer but didn’t get much attention.

iBeacon can be compared to NFC but works differently. iBeacon is a method to measure the distance between one iOS device to another. In this video i’ll show you a couple of possibilities.”¬†